Visa For Music
The Pan-African Hub for Cultural Professionals
LE MARCHÉ
Founded in 2014, Visa For Music is the first festival dedicated to music from Africa and the Middle East, incorporating a professional market that fosters the development and expansion of networks for professionals within these regions and internationally. Visa For Music is an essential hub for the growth of the African cultural industries sector.
Artists and cultural professionals from all five continents gather at each edition for conferences, speed meetings, training sessions, and workshops. This is their opportunity to showcase artistic projects, create partnership opportunities, and establish new connections.
Each year, cultural professionals from around the world come together to strengthen and expand their networks, present their projects and enterprises, and discover new artists.
+
84000
professionals
+
5000
speed-meetings
+
850
Countries
PRO MARKET ACTIVITIES
SPEED MEETINGS
To facilitate networking among artists, agents, and music industry professionals, speed meetings are organized during Visa For Music. These mini-meetings, each lasting 5 minutes, provide artists with the opportunity to quickly present their projects and make connections.
This dynamic format allows participants to meet multiple interlocutors in a short amount of time, fostering diverse exchanges with agents, producers, and programmers. As a result, these speed meetings become a valuable tool for building a strong professional network and enhancing the visibility of artists within the music industry. Through these encounters, artists can gain recognition and lay the groundwork for sustainable collaborations.
+
5000
speed-meetings
EXPO STANDS
At the heart of Visa For Music is the expo stand, a dynamic exhibition space that hosts around a hundred exhibitors over four days. This area provides valuable visibility for stakeholders in the music industry, facilitating exchanges and meetings among artists, agents, producers, and other professionals. The expo stand is also a vibrant hub of energy, featuring acoustic sessions and live performances that add a festive dimension to the event. These performances allow exhibitors to showcase their talent and interact directly with the audience, enriching the experience for all participants.
+
500
exhibitors per edition
Forum
Each year, the VFM Forum offers conferences designed to engage discussions around common issues or those specific to the regions regarding the challenges of developing the music industry. It serves as a platform for debate and exchange, allowing participants to learn from and be inspired by the practices of other countries.
Visa For Music also provides workshops and masterclasses to enable young artists and music professionals to develop their skills and connect with industry experts. The cultural and creative industries represent a significant potential for job creation, particularly attracting women and youth. Through these targeted training sessions, we help these talents succeed in a rapidly growing sector and build fulfilling careers, while also enhancing the diversity and vibrancy of the artistic community.